The Cumulus “No Bankruptcy” Guarantee

INSIDE …

  • Is the plan really to avoid bankruptcy as employees are being told.
  • Who will make the bankruptcy call and when – it’s not who you think.
  • How big investors can hedge against bankruptcy.
  • How New CEO Mary Berner is going to deal with ENGAGE sales software in order to boost revenue – she made an intriguing first move Friday.
  • 16-minute stop sets – it happened Thursday.  Details.
  • The ugly alternative no one ever talks about if somehow, some way Cumulus manages not to file for bankruptcy – revealed.

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New Cumulus CEO’s First Big Moves

INSIDE …

  • The first indications of how the new CEO is going to run Cumulus in the post-Dickey era.
  • How her town meetings are having the reverse effect on employees.
  • How employees are bullied into playing nice at these meetings by bosses who are afraid of losing their jobs.
  • Gary Pizzati’s job security under Berner.
  • What Berner is saying about her head of programming that is scaring people.
  • The growing disrespect for her “interim” group PD Mike McVay.
  • Case in point: A video of McVay making a fool out of himself talking programming half out of it and shirtless – Not suitable for viewing on an empty stomach.
  • What she is doing about the outbreak of favoritism.
  • How salespeople don’t know what to tell prospects because of corporate game playing. Details.
  • Who brought up bankruptcy, the elephant in the room.
  • The black hole ahead for Cumulus programmers.

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Suspicious Sales System Readied For Westwood, Cumulus

INSIDE …

  • ENGAGE may soon be replaced with this nightmare from hell.
  • The person behind the new customer relationship management (CRM) software who is responsible for the much-hated ENGAGE system.
  • Improprieties galore – a potential conflict of interest surrounds this new CRM. Details.
  • Sobering rumors of who may be a backer of what could become the next ENGAGE.
  • Will the new CEO kill off ENGAGE or subject sellers to something even worse?

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Programming Firings Begin At Cumulus

INSIDE …

  • The botched execution of Dickeyite Jan Jeffries is the template for future Cumulus firings.
  • Who did him in – and it wasn’t the new CEO.  Details.
  • The Cumulus exec who will be deciding which PDs and talent will get laid off – their version of CBS’ Scott Herman.
  • Which format will replace Nash country as the Cumulus favorite.
  • The chances that Gary Pizzati gets it next.
  • Which programmers are safe and which ones think they are safe – here’s the difference.

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Cumulus CEO Reveals Coming Layoffs

INSIDE …

  • New CEO Mary Berner’s chilling own words on reducing staff (spoken publicly).
  • Why the Cumulus layoffs are even more urgent than the ones debt-laden iHeart is about to undertake.
  • Mike McVay gets to keep his job – but here’s the catch.
  • Programming will take the biggest hit – here’s how.
  • Revealed: The air-talent Cumulus will deem non-essential thus expendable.
  • A shakeup in morning shows nationwide across formats other than Nash country – details.
  • ENGAGE may be gone but employees should be careful what they wish for – what replaces it.
  • Why you absolutely don’t want to be a market manager at Cumulus under this new CEO.
  • What about the devastating Dickey cutbacks at Westwood One – will they stick.

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