Clear Channel Next 624 Layoffs

Even as you read this, local market managers are running interference for their CEO Bob Pittman by weeding out 4 employees per market – 624 total layoffs.

How do you top that as your debt is rising above $20 billion?

Here’s how.

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  1. The next massive layoff – yes, they are coming.  And when.
  2. The job that corporate wants to eliminate the most.
  3. The plan for operating near empty radio stations in some cities with only these few positions retained.
  4. The mini-rebellion – word that a small group of employees will refuse to sign off on Clear Channel’s new employee rules that are tantamount to signing their own execution papers.  Their chances of being fired or surviving.
  5. And the question you want most to know!  Which markets will see everything dictated from corporate in the six months. 

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Dickey Leaks – Secret Cumulus Plans for Talk & Sports

Oops!

Lew Dickey is having second thoughts about talk radio and sports.

Turns out Cumulus is relegating many of its radio stations to red ink after the first of the year because of bad decisions.

So, here’s the next invention of the wheel, from the CEO of Cumulus Media.

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  1. The reason Dickey is changing his mind about talk radio and sports.
  2. The number of Cumulus stations that are destined to start losing money January 1 if Dickey doesn’t come up with a new plan.
  3. Behind the scenes rumblings about a costly, grandiose plan to replace the Rush and Hannity shows – if he can pull it off.
  4. The unintended consequences of Dickey picking a public fight with Rush Limbaugh.
  5. Wait!  Wait!  Don’t tell me Dickey’s plan is built on the backs of more layoffs.  His secret plan revealed.

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Where Hubbard Will Strike Next

Why can’t Hubbard buy CBS Radio instead of Cumulus?

Hubbard is defying the big boys and growing the old fashioned way – through strategic acquisitions like the Sandusky purchase last week and Bonneville acquisition two years ago.

Now we’re learning the future plans of this radio group and how they will impact an industry fighting declining revenue and decrepit demographics.

The surprises ahead from Hubbard.

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  1. The markets Hubbard is eying – and three that they will avoid.
  2. The surprising number of years ahead in which their business plan calls for expansion.
  3. The real reason Hubbard didn’t buy the four remaining Bonneville markets.
  4. Regional preferences, FM vs. AM, and the one format they will never do again.
  5. And what radio people wonder!  Could two excellent broadcasters like Hubbard and CBS be married.

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CBS, Randy Michaels Rumblings

Something is up between CBS Radio and Randy Michaels.

As if the radio industry couldn’t get crazier, wait until you hear what is going down.

The Odd Couple is in the house.

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  1. The reason the two have become best buds lately.
  2. Randy Michaels’ offer that CBS can’t refuse – or can they?
  3. Why the urgency?
  4. All the little details on what Michaels and Moonves are cooking up together.
  5. And what curious radio people want to know!  Does the Michaels/CBS connection in some way have anything to do with the rumored sale of CBS Radio to Cumulus?

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624 Clear Channel Layoffs Begin

Bob Pittman is hiding under his desk while local managers have begun to fire four employees per market.

The layoffs are underway and the final victims of the 624-person massacre have been determined.

The massive layoff Clear Channel has begun is being handled like a company promotion.

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  1. The sneaky method Pittman finally went with to determine who gets fired.
  2. Who is making the decisions to fire and who is getting the ax.
  3. The way Clear Channel is about to get around health care benefits.
  4. The Clear Channel employee who should be more nervous than anyone else.  If you have this job, you are likely toast.
  5. The way survivors of this round of layoffs also get screwed.
  6. And the question everyone asks!  When does this round of layoffs end – there is now a date.

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Alert: Updated CBS/Cumulus Merger Timetable

CBS sells its overseas outdoor division and is one step closer to a potential merger with failed radio operator, Cumulus.

Now we can better piece together what kind of timetable this deal is following.

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  1. The next step – potentially within months – that could tee up the merger of CBS Radio with Cumulus.
  2. An estimated and updated time of closing.
  3. The best indication yet what CEO Les Moonves wants of Cumulus CEO Lew Dickey.
  4. The chance of some of the better, big market stations being retained by CBS or sold to a more humane and qualified owner.
  5. The thing everyone wants to know!  Is it possible that Hubbard or someone other than Cumulus can swoop in and save CBS Radio from the Cumulus merger.

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Hamburger Helper & Radio

General Mills is changing the name of its very popular and lucrative “Hamburger Helper” to just “Helper”.

No more Tuna Helper or Chicken Helper.

One product, a new name and lower operating expenses.

Same with the radio industry.

Competing against Hamburger Helper radio.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

  1. The thinking behind changing brand names when the public is comfortable with the old name. 
  2. The reason why companies like General Mills, Radio Shack and many media companies are hell bent to re-launch popular products and services.
  3. The way Clear Channel got caught rebranding a news bulletin when the George Zimmerman verdict came in to make it appear as if iHeartRadio was doing the news.  You’ll laugh until you cry.
  4. The best mission for a radio format in the digital era – this one thing can transform your station against mistakes of the evil empires.
  5. What everyone is wondering!  How to stick it to your competitor’s for making rebranding mistakes.

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