The iHeartRadio Nuclear Option

No, no, no.

That iHeartRadio Talk thing that Clear Channel ballyhooed yesterday is not the future of talk radio in spite of what they say.

That’s a cover for what’s about to wreak havoc on Clear Channel employees.

Bob “Brother Love” Pittman has his finger on the greatest destroyer of jobs that has ever been known to the greedy bastards that run radio companies.

Here’s how he plans to use it.

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  1. The way Clear Channel plans to use iHeartRadio to replace on-air talent at practically no cost to them.  Sooner rather than later.
  2. This massive reduction in salaries – once the dust settles.
  3. Their new mission to let others – even their listeners – produce station content for free.
  4. The listener backlash – included here.
  5. And one blunt question finally answered!  When will Clear Channel turn to the nuclear option?

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Netflix Not Networks

CBS is one day away from pulling all its programs off of Time Warner Cable in New York, Los Angeles and Dallas.

Fox News makes over $1 billion a year in fee compensation before it even sells one ad.

And I’m here to tell you it all doesn’t matter anymore.

Content is no longer king, it’s a pawn to a new generation.

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  1. The mistake you should never make as a content provider – the networks, cable companies and video streamers are making it right now.
  2. The model for content in the future is – believe it for not – cherry picking for low fees (the iTunes model).
  3. How radio is becoming more of a utility and less of a content provider – wrong time to do it.
  4. The model for content providers that is starting to work now and the one you should adopt.
  5. And the big elephant in the room!  What should TV and radio broadcasters be doing to not become so hopelessly irrelevant.

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Clear Channel Next 624 Layoffs

Even as you read this, local market managers are running interference for their CEO Bob Pittman by weeding out 4 employees per market – 624 total layoffs.

How do you top that as your debt is rising above $20 billion?

Here’s how.

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  1. The next massive layoff – yes, they are coming.  And when.
  2. The job that corporate wants to eliminate the most.
  3. The plan for operating near empty radio stations in some cities with only these few positions retained.
  4. The mini-rebellion – word that a small group of employees will refuse to sign off on Clear Channel’s new employee rules that are tantamount to signing their own execution papers.  Their chances of being fired or surviving.
  5. And the question you want most to know!  Which markets will see everything dictated from corporate in the six months. 

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Dickey Leaks – Secret Cumulus Plans for Talk & Sports

Oops!

Lew Dickey is having second thoughts about talk radio and sports.

Turns out Cumulus is relegating many of its radio stations to red ink after the first of the year because of bad decisions.

So, here’s the next invention of the wheel, from the CEO of Cumulus Media.

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  1. The reason Dickey is changing his mind about talk radio and sports.
  2. The number of Cumulus stations that are destined to start losing money January 1 if Dickey doesn’t come up with a new plan.
  3. Behind the scenes rumblings about a costly, grandiose plan to replace the Rush and Hannity shows – if he can pull it off.
  4. The unintended consequences of Dickey picking a public fight with Rush Limbaugh.
  5. Wait!  Wait!  Don’t tell me Dickey’s plan is built on the backs of more layoffs.  His secret plan revealed.

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Where Hubbard Will Strike Next

Why can’t Hubbard buy CBS Radio instead of Cumulus?

Hubbard is defying the big boys and growing the old fashioned way – through strategic acquisitions like the Sandusky purchase last week and Bonneville acquisition two years ago.

Now we’re learning the future plans of this radio group and how they will impact an industry fighting declining revenue and decrepit demographics.

The surprises ahead from Hubbard.

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  1. The markets Hubbard is eying – and three that they will avoid.
  2. The surprising number of years ahead in which their business plan calls for expansion.
  3. The real reason Hubbard didn’t buy the four remaining Bonneville markets.
  4. Regional preferences, FM vs. AM, and the one format they will never do again.
  5. And what radio people wonder!  Could two excellent broadcasters like Hubbard and CBS be married.

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