Cumulus-Type Cuts Rock CBS Radio

CBS Radio is pulling a Cumulus and Clear Channel.

It’s sad to say but as of a week ago CBS Radio is doing the exact same kind of thing that got Cumulus into trouble.

For some employees of major CBS properties as many as three major sources of income were adjusted downward.

And one change arrived just ahead of a major sales initiative.

Some incentive, eh?

So what’s up with a good company like CBS Radio acting like Cumulus?

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  1. Which CBS employees get burned the most under this new plan.
  2. The surprising revised sales commission package going into effect at some CBS Radio stations.
  3. The company’s unique excuse for slashing commissions.
  4. Which lucky CBS Radio employees dodge the new rules.
  5. The doomsday digital announcement employees have feared.  But wait -- other groups may try this same stunt next.
  6. How CBS blew a major revenue initiative with these 3 rules changes.

If you would like to see the surprising Cumulus-type cuts CBS Radio just made, click “read more” below. 

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2 Clear Channel Meetings To Change Everything

I’ve just gotten wind of two important Clear Channel meetings that are being scheduled – one will happen this very week.

Their net effect is to blow up current operations and move to a new system.

Quickly.

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  1. The info I’ve discovered about a high level Clear Channel New York management powwow that takes place this week.
  2. Best thinking on why they are having this meeting.
  3. The surprising choice of who is running it.  Not Pittman.  Not Hogan.  This speaks volumes.
  4. How the connection begins to become clearer between what top management is up to and – believe it or not – the just completed employee survey.
  5. What I’ve uncovered about another meeting – this one with Bob Pittman in Florida that is so secret that only a select few trusted people are invited.

If you would like to be in on the 2 meetings that Clear Channel is planning that will change everything, click “read more” below.

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Clear Channel May Be a Seller

$16 billion in debt is a big burden to carry around and for the next few years CEO Bob Pittman is going to struggle with ways to deal with it.

But no one overcomes that kind of imbalance without a bold move.

You may remember that Lee and Bain tried to get out of their 2009 Clear Channel acquisition before it was too late and changed their minds at the last minute.

Something to do with threatened lawsuits if they backed out.

They’re in it to lose it.

To wreck the company and sell off the parts kind of like Hostess did with Twinkies.  Did you see that New York Times article on how Hostess is worth more dead than alive? 

Clear Channel is radio’s Twinkies.

Here are some of the bold moves you will see sooner rather than later:

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  1. What is the surprising way for Clear Channel to raise $4-5 billion to pay down debt.
  2. Why selling some key market stations is not off the table.  I’ll name an example.
  3. How laying off more employees will be so very different this year.
  4. How Clear Channel plans to operate more like Pandora than the top radio group.
  5. The move that is currently underway to drastically reduce programming expenses (with a perfect example).

If you would like to see why Clear Channel is a seller, click “read more” below.

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7 Things Clear Channel Plans After Their Employee Survey

Everybody is talking about the “zombie” hackers who broke into radio’s Emergency Alert System (EAS).

But no one is paying attention to the hacks that are about to use the so-called Clear Channel Employee Engagement Survey results to totally reshape the company.

They managed to bully most of 73% of their terrified employees to “voluntarily” take the online survey. 

And John Hogan, Clear Channel bad cop (CEO Bob Pittman is the good cop) sounds like a man of the cloth when he talks in the soothing terms he used in a recent follow-up employee email.

Don’t fall for the schmaltz.

I know how Clear Channel is going to use all that warm and fuzzy employee engagement stuff to get what they really want – not what employees’ think they want.

Let’s have John Hogan have a seat on the psychiatrist’s couch for a second to analyze his brain.

Okay, well then, his mind.

Alright, then – his motives.

Wait until you see the transcript I have for you and the 7 changes Clear Channel plans to hide behind based on the just-completed Employee Engagement Survey.

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  1. How Clear Channel plans to use the Employee Engagement Survey results to initiate a series of unprecedented cutbacks across its 800+ stations.
  2. Why Clear Channel came up with the post-survey “action steps” they are about to take before the survey results came in.
  3. Does the new tone of this survey mean even a small chance that the worst of the Clear Channel employee cuts are over?
  4. How Clear Channel plans to shrink local studio and office space while redirecting their attention to employee attitudes.
  5. What the company plans about ending an 8-year drought on pay raises – the first real answer.

If you would like to see 7 things Clear Channel will do after their Employment Engagement Survey is revealed, click “read more” below.

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Critical New Social Media Discoveries

In five years of writing Inside Music Media, this is in my opinion the most important article I have ever written.

It’s the best and I think you’ll agree.

We’ve got it backwards.  Digital media is not what we think it is and it has just begun to change again.

Operate off the old assumptions at your own risk.

Get over Facebook – most of their users have.

Stop mistaking Twitter as a short form communication tool – there are some things it can be and some it just can’t be.

There’s a new trend toward self-destructing social communication that is here for a few seconds and gone the next that you should know about because already millions are embracing it.

The missed opportunity for radio stations who actually have social media ass backwards.  You’ll change your social media plans immediately because you’re going to say – that’s right. 

Here are the social media discoveries that are either going to upset your current strategies or make you a lot of money for jumping on them now.

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  1. The major way social media is changing – even the crazily popular YouTube. 
  2. Why a radio station should never, ever ask a listener to “like” them.
  3. How “clicks” and “likes” are blowing up in the face of content producers who are overlooking something even more important.
  4. The major attitude change that surveys are picking up about Facebook users.  Do you know this because whatever you’re doing that involves Facebook depends on it.
  5. The very latest trend in social media – an app that attracts over 60 million users a day and you probably have never heard of it.
  6. The movement from ad serving, polished social media and websites to the ephemeral – short-term content.  

If you would like to see critical new social media discoveries, click “read more” below.

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Clear Channel Employees Being Set Up

Employees have finally figured out why a brass knuckles company like Clear Channel is making nice to surviving workers by doing an online survey to tell them how the company can improve their toxic work environment.

Many are convinced that the answers that Clear Channel insists will remain anonymous can and will in fact be used against them in some way.

But the growing feeling within the company is that Clear Channel employees are being set up.

And now we’ve uncovered 5 potentially very scary ways.

You may want to watch your back.

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  1. Specifically how participating in the Clear Channel employee survey can blow up in your face.
  2. What employees now fear Clear Channel will do if they take the questionnaire even if their comments are glowing.
  3. How your comments can come back to haunt you should you be laid off later.
  4. This is the second time Bain/Clear Channel forced an attitudes survey on its employees.  Learn from the last time.
  5. What are the possible severance repercussions whether you comply or not.
  6. Why one Clear Channel cluster went so far as to force each and every employee to take the questionnaire immediately

If you would like to see how Clear Channel employees may be getting set up for a big fall, click “read more” below.

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Cumulus Talk Shakeup Coming

Lew Dickey is out trashing talk radio in the business press.

His Bloomberg interview last week is as subtle as an erection in a leotard.

Dickey is quoted as saying this about talk radio:  “People may be tired of all the partisan bickering.” 

This is from a man who airs Rush Limbaugh and Sean Hannity on his air.

The one who invented Mike Huckabee as a Rush Limbaugh replacement.  After all, Cumulus has to pay to run Limbaugh but they pay Huckabee spit for money to get low ratings on their affiliates.

This is the genius behind Geraldo.

The savior of Savage.

Can you imagine Dickey trashing country music, or Nashville to the business press the way he dumped on talk radio?

I thought so.

Something big is brewing and I have it for you here.

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  1. The next big major market format shakeup Dickey is signaling to the ad community.
  2. The startling move ahead involving some iconic major market stations.
  3. Why the Dickeys took Geraldo Rivera to the woodshed and bullied him into backing off of talking publicly about a senate bid – and believe it or not it has nothing to do with politics.
  4. Other Cumulus talk show hosts that are on thin ice.
  5. Why the Cumulus CEO publicly trashed his talk stations instead of just changing their formats – why this way?

If you would like to see the Cumulus talk shakeup coming, click “read more” below.

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