Rush Limbaugh and Freedom of Speech

One month since Rush Limbaugh called Georgetown student Sandra Fluke a “slut” and “prostitute”.

Lots has happened.

Cumulus is now insulting Limbaugh in marketing its Rush substitute, Mike Huckabee.

Why Clear Channel still hasn’t said a peep and how they are thinking this thing eventually plays out.

But big trouble is still ahead.

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1.  Rush Limbaugh’s people have been counterattacking lately by blaming accusers of trying to impede freedom of speech.  Is that strategy beginning to payoff?

2.  Rush has dinged talk radio, no doubt, but look what Cumulus is doing to the genre in trying to sell their new Mike Huckabee Show as a better alternative. 

3.  How long before the renegade Limbaugh advertisers return?  Here’s an up to the minute head count.

4.  First look at Huckabee’s affiliate lineup and ad rates.

5.  The chances of Huckabee hurting Rush Limbaugh and what will hurt him even more.

6.  Prediction:  when the controversy will blow over, when his advertisers will return and what happens next to Limbaugh’s ratings.

The answers begin here.

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Thanks to everyone who attended yesterday’s 90th Anniversary of WIP Philadelphia celebration that I was honored to moderate and emcee.  Great radio came alive again if only for a few hours.  It makes you appreciate the importance of live and local management, talent and sales. 

My next Media Solutions Lab is January 30-31, 2013 at The Phoenician in Scottsdale, AZ.  It’s about media solutions.

Never fear life’s disadvantages again – in fact, you’ll relish them, put them to work for you and be happier and more successful than ever.  Discover how in my book “Out of Bad Comes Good – The Advantages of Disadvantages” here.  Buy the paperback or download now for under $9.99 here

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12 Listener Changes You May Not Know

Here are changing listener attitudes about things like …

Commercial breaks … music sweeps … Facebook and Twitter … a new popular social network  … the uncoolest thing you can do on the air … the best new social network that listeners want from radio … the biggest listener addiction you need to feed … a shocker about community involvement … a changing attitude about games … the new “dirty word” you will want to avoid.

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If you’ve been thinking about subscribing and would like to access this story, the list begins here. 

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My next Media Solutions Lab is January 30-31, 2013 at The Phoenician in Scottsdale, AZ.  It’s about media solutions.

Never fear life’s disadvantages again – in fact, you’ll relish them, put them to work for you and be happier and more successful than ever.  Discover how in my book “Out of Bad Comes Good – The Advantages of Disadvantages” here.  Buy the paperback or download now for under $9.99 here

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Cumulus Now Posting Spy Warnings

You’re not going to believe this but Cumulus is now posting notices that officially put their employees on notice they are being spied on.

But not all employees are taking this outrage sitting down.

An eyewitness report from a newstipster in our witness protection program is also spying on them.

Here’s what we’ve found out.

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1.  An actual picture of the Cumulus spy notification posted in the break room of a Cumulus cluster.  Rod Stewart was right – every picture tells a story.

2.  The market where this sign is currently posted to serve as an apparent legal notice to employees thinking of suing Cumulus for invasion of privacy.

3.  How the Cumulus spy cam works and what Atlanta gets to see not only when sales meetings are being held but also when they are not being held.

4.  One vital employee quit in the spy cluster recently after almost 10 years.  Wait until you hear what Cumulus lost.

5.  This is the market run by Lew Dickey’s new best friend.  How’s that recent firing of local air people working out for you?  We’ll breakout the ratings and see.

The answers begin here.

If you would like to read this story, have access to my entire archive (1,400 pieces) and get daily email delivery, click “read more” for your choices. 

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My next Media Solutions Lab is January 30-31, 2013 at The Phoenician in Scottsdale, AZ.  It’s about media solutions.

Never fear life’s disadvantages again – in fact, you’ll relish them, put them to work for you and be happier and more successful than ever.  Discover how in my book “Out of Bad Comes Good – The Advantages of Disadvantages” here.  Buy the paperback or download now for under $9.99 here

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Defending Against Declining Radio Rates

Radio’s new obsession with pricing advertising the way airlines price their seats is starting to have deleterious results.

And it doesn’t help that the industry’s number one group, Clear Channel, is fully operational with a national rate pricing system that actually pressures radio rates down.

Radio One CEO Al Liggins blasted Clear Channel for that approach late last week but there are positive things that can be done now to offset the effects of selling down rates. 

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1.  Media buyers are increasingly emboldened – they are squeezing radio rates on a good day even without Clear Channel’s bouncing rate card, but here is one specific thing buyers will pay a premium for.  Do it.

2.  A pro-active way for radio owners to not only hold the maximum rate but actually increase it among current advertisers.  It’s being done right now.  I’ll tell you where, who and how.

3.  Distance your station from rate droppers with the solution I explain in this piece is easy to implement and fast working.

4.  And, be careful of selling digital along side of radio -- here’s how buyers have wised up to getting top rate for both.  From now on rate cutters will be on their own.

The answers begin here.

If you would like to read this story, have access to my entire archive (1,400 pieces) and get daily email delivery, click “read more” for your choices. 

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My next Media Solutions Lab is January 30-31, 2013 at The Phoenician in Scottsdale, AZ.  It’s about media solutions.

Be inspired by people who have turned adversity into success and happiness.  Find out how in my book “Out of Bad Comes Good – The Advantages of Disadvantages” here.  Buy the paperback or download now for under $9.99 here

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Clear Channel Turns On Its Memphis Henchman

Updated Version – new information

In the trade press, the firing last week of a Memphis market manager was described as a routine change in management, but it was far from that.

In fact, they left out two key elements.

That after doing all their firing and cutting back, Clear Channel wasted him in the worst way for all his blind loyalty to the Evil Empire. 

And, even as they threatened their surviving employees with their jobs in a meeting right after the management change, Clear Channel was simultaneously trying to rehire people they fired months and even years ago – people who they also threatened on the way out the door.

Here’s a first person account of the real story:

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1.  Brutal firing tactics – how one of “Hogan’s Henchmen” axed the market manager who until last week was their henchman.

2.  Details of the 7-minute ensuing staff meeting that sounded like it came right out of the Bill Bungeroth Cumulus playbook not Clear Channel’s – a meeting in which employees were insulted and threatened.  I’ve got the quote.

3.  The real reason Clear Channel may have acted in cold blood and believe it or not it had a lot less to do with underachieving than something else.

4.  Lew Dickey is kicking Clear Channel’s butt in Memphis and the way Dickey is managing this market is unlike how he runs his others.  I’ll explain.

5.  Fired employees revenge – the Clear Channel station that fired four key air people last fall, WDIA is trying to hire them back even as they were threatening others last week.  The dysfunctional details.   

The answers begin here.

If you would like to read this story, have access to my entire archive (1,400 pieces) and get daily email delivery, click “read more” for your choices. 

Join our witness protection program:  the smartest, safest newstip network – 100% anonymity guaranteed – NewsTip Hotline

My next Media Solutions Lab is January 30-31, 2013 at The Phoenician in Scottsdale, AZ.  It’s about media solutions.

Never fear life’s disadvantages again – in fact, you’ll relish them, put them to work for you and be happier and more successful than ever.  Discover how in my book “Out of Bad Comes Good – The Advantages of Disadvantages” here.  Buy the paperback or download now for under $9.99 here

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