Netflix or Spotify? Choose One!

Spotify or Netflix – which one do you think consumers would choose if they could pick only one.  Here’s the answer … Why price is the new x factor in media … Apple’s highly successful strategy to embrace technology, please consumers and nail the price point revealed here.

Predictions: 

Radio: what radical thing radio will be doing in conjunction with mobile media – no one is doing it yet, but they will be.  And, it’s not going to be 24/7 on-air broadcasting!

Records: The road to profitability for record labels has nothing to do with albums or even singles.  It’s this.

Paid Monthly Music Services:  Don’t make this mistake that the flood of new music services are making.

Movies:  Why Netflix should be careful what it wishes for by trying to get all their customers to switch to online streaming instead of red mailing envelopes.  Danger ahead.

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Horrible Radio Bosses

1. Read about this horrible boss who punishes top-rated talent for actually getting great ratings.  Here’s how. 

2.  Or the radio bigwig who has been ruining careers for several years now and the money he saved did not equal his latest bonus.  No kidding.

3.  Cumulus is firing its own even in advance of the firing it plans for Citadel workers when it takes over.  It’s all being kept under the radar, until this morning.

4.  Awful firings not getting covered by the happy talk radio press directly from the lips of those affected.  Be warned: It’s an outrage.

5.  The radio group that has the stones to lecture its employees on “time theft” after working them to the bone for less money!  You can’t make this stuff up.

6.  The local radio cluster that has 4 stations and only one of them does a local morning show yet the company bills itself as a local operator.

BONUS …  Read a special report on how Apple teaches their employees to think like Steve Jobs –  while radio wants its employees not to think.

All good stuff today!

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Spotify

1. Is Spotify the second coming of Pandora?  The radio killer?  Or another in a long line of all you can eat paid subscription services that is nothing to worry about?

2. Why everyone has it all wrong – Spotify is not the enemy radio has feared since the beginning of digital.  I’ll tell you what you should be afraid of – right here in this piece.

3.  What one thing Spotify is about to do that radio stations should steal – and I’m not talking about their programming.  Even better!

4.  Why Spotify and all the other monthly subscription music services have the same problem as FM radio but neither knows it.  You will.

5.  Radio’s defense against Spotify – four actionable steps – that can prevent making a huge blunder which is – doing nothing.

6.  PLUS … How to start your own local paid subscriber music service, run ads, collect fees, make money from the first day even with high music royalty charges.  I’ll even reveal the “sweet spot” price point.

Everyday I try to give my readers something that will give them the edge. 

What a great day to try it.

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Life Insurance for Music Radio

1.  How many years does music radio have left with digital music subscription services, Pandora, music lockers, iPods and all-access car entertainment centers on the way?

2.  Buy into this music radio life insurance plan I am about to outline, and you can buy more time against digital music competitors. Hell, you may even dodge the bullet if you act quickly and enough stations join you.

3.  The 5 strategies you must implement immediately that will save music radio’s bacon.  Here’s what you can do outlined and detailed here.

4.  The music mix that stacks up better to Pandora, Spotify and the other customizable radio competitors.

5.  Make this major adjustment to your music rotation and stand up to digital challengers.  Don’t be the only one not to know about this move.

6.  Throw out your liners and use this one magic word on-air today – before your competitor steals it and gets out ahead of you. 

7.  Here is a bold morning move that your competitors will never do and while they continue to erode, you’ll keep measuring up to customizable radio competitors.  And you won’t lose audience.  You’ll gain it.

8.  Big operators have the People Meter all wrong.  PPM helps kill music radio and give competitors the advantage until you take control of the People Meter not the other way around.  Here’s how to get the People Meter off your back once and for all.

Change is inevitable and no one is going to stop digital music competitors from siphoning off more and more radio listeners as the years go on.

But if I owned radio stations, I’d do this plan in a minute because music radio can fight back.  No need to concede.

If you’ve been thinking about joining us – the folks who sign up for these intelligence reports daily – you picked a great day to get started.

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Netflix

What the music industry could learn from Netflix … the price consumers are actually signaling to the labels’ that they are ready and willing to pay for music … the plan to eradicate music piracy and avoid pulling a Netflix.

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