Radio According to a 15-Year Old

I thought you might be interested in what Morgan Stanley did recently in the UK.

They offered a two-week internship to a 15-year old to critique the media business and write a report called How Teenagers Consume Media. In it, Matthew Robson believes he is speaking for over 200 other teens.

And if he is, we may want to listen up.

First, he proclaims Twitter for old people.

Stop and think about it. My young friends and former students are not all that enamored of Twitter. My older friends are in love with it.

Maybe Matthew is right.

And we know that only about 9% of the people who have Twitter&hellip

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Laughable Radio Recruiting Tactics

Citadel and Cumulus, your market leaders on bankruptcy potential, have fired a lot of talent in the past year -- including valuable sales people.

Now, they are apparently hiring again.

No, not hiring back.

Hiring new.

And to listen to the way they are selling the open positions, you'd think Capital Cities/ABC had come back from the dead to run these help wanted programs.

So, let me set the stage.

Among Clear Channel, Citadel and Cumulus alone -- not to mention the bottom feeder consolidators -- there are enough so-called "laid off" account execs ready to work again to help these bumbling radio&hellip

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Laughable Radio Recruiting Tactics

Citadel and Cumulus, your market leaders on bankruptcy potential, have fired a lot of talent in the past year -- including valuable sales people.

Now, they are apparently hiring again.

No, not hiring back.

Hiring new.

And to listen to the way they are selling the open positions, you'd think Capital Cities/ABC had come back from the dead to run these help wanted programs.

So, let me set the stage.

Among Clear Channel, Citadel and Cumulus alone -- not to mention the bottom feeder consolidators -- there are enough so-called "laid off" account execs ready to work again to help these bumbling radio&hellip

Read More  FREE SAMPLES

Laughable Radio Recruiting Tactics

Citadel and Cumulus, your market leaders on bankruptcy potential, have fired a lot of talent in the past year -- including valuable sales people.

Now, they are apparently hiring again.

No, not hiring back.

Hiring new.

And to listen to the way they are selling the open positions, you'd think Capital Cities/ABC had come back from the dead to run these help wanted programs.

So, let me set the stage.

Among Clear Channel, Citadel and Cumulus alone -- not to mention the bottom feeder consolidators -- there are enough so-called "laid off" account execs ready to work again to help these bumbling radio&hellip

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Cumulus Is the New Clear Channel

Don't worry, Clear Channel is still the "Evil Empire".

But Cumulus under the leadership of the Dickey boys is more like the Brotherhood of Evil Mutants, the fictional Marvel Comics super villain team devoted to mutant superiority over normal humans.

Of course I am poking fun at the Dickey brothers because as they have been tightening the noose on their talented and able Cumulus employees, they have also been tightening the noose on themselves.

It is unthinkable that a radio group could spy on employees using cameras installed at their stations, punish salespeople who can't meet corporate goals in a brutal recession&hellip

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