Seven Ways To Get Your Next Media Job

A few weeks back I referred to a strategy that I used to teach my students at USC when they had their first big job interview in the media business.

It's a little different than conventional wisdom but the approach has an almost 100% track record for getting people hired when used as outlined below.

When I first mentioned it, many of you asked me to explain more.

So let's take time out from the 1,850 Clear Channel firings just last week and the never-ending Citadel dismissals and think about your future.

As many of you know I believe the radio and record industries have seen its better days. The future is new&hellip

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Marky Mark’s Clear Channel Pay Cut

There's a new Marky Mark and the Funky Bunch -- it's not Mark Wahlberg.

It's Mark Mays and the private equity firm of Lee Capital Partners and Bain Media.

Forget the Obama inauguration. Closing Gitmo pales in comparison. By now you've heard the real "breaking news".

Marky Mark is taking a bullet for his employees -- a 40% pay cut.

Isn't that impressive?

Even his brother, Randall, is going along with it. Founding Father Lowry Mays' best work -- Randy and Mark -- are voluntarily giving up (and I'm tearing up right now) $875,000 and $895,000 respectively.

For one year.

Then, they go back to&hellip

Read More  FREE SAMPLES

Marky Mark’s Clear Channel Pay Cut

There's a new Marky Mark and the Funky Bunch -- it's not Mark Wahlberg.

It's Mark Mays and the private equity firm of Lee Capital Partners and Bain Media.

Forget the Obama inauguration. Closing Gitmo pales in comparison. By now you've heard the real "breaking news".

Marky Mark is taking a bullet for his employees -- a 40% pay cut.

Isn't that impressive?

Even his brother, Randall, is going along with it. Founding Father Lowry Mays' best work -- Randy and Mark -- are voluntarily giving up (and I'm tearing up right now) $875,000 and $895,000 respectively.

For one year.

Then, they go back to&hellip

Read More  FREE SAMPLES

Repeal the Music Tax Exemption for Repeater Radio

The Clear Channel firings are over and what we're hearing is that another 500 or so positions will be eliminated as the private equity firms of Lee Capital Partners and Bain Media have their way with the radio industry.

Tuesday was a tough day for anyone who loves radio and its people. I received hundreds of emails -- many of them touching -- about the disrespectful way the dynamic duo of Lee & Bain and Mark Mays has handled the firings.

Reports that even loyal respected veterans were given the bad word the way everyone else got it and told not to return to their desks.

I mean, was that really necessary?

Is&hellip

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Where Is Radio’s Captain Sully?

In a time of crisis, who would you want in command?

Mark Mays?

John Slogan Hogan?

Or Chesley B. "Sully" Sullenberger, the heroic U.S. Airways pilot who safely landed his A-320 aircraft last week on the Hudson River in New York after a double bird strike crippled the plane's two engines.

Certainly you don't want Mays or Hogan flying an aircraft human beings are on.

And you don't want Captain Sully running the largest radio group in the world even if it is headed for a crash landing.

Or do you?

Yesterday when Clear Channel eliminated 9% of its work force across all its businesses but&hellip

Read More  FREE SAMPLES

Repeal the Music Tax Exemption for Repeater Radio

The Clear Channel firings are over and what we're hearing is that another 500 or so positions will be eliminated as the private equity firms of Lee Capital Partners and Bain Media have their way with the radio industry.

Tuesday was a tough day for anyone who loves radio and its people. I received hundreds of emails -- many of them touching -- about the disrespectful way the dynamic duo of Lee & Bain and Mark Mays has handled the firings.

Reports that even loyal respected veterans were given the bad word the way everyone else got it and told not to return to their desks.

I mean, was that really necessary?

Is&hellip

Read More  FREE SAMPLES

Where Is Radio’s Captain Sully?

In a time of crisis, who would you want in command?

Mark Mays?

John Slogan Hogan?

Or Chesley B. "Sully" Sullenberger, the heroic U.S. Airways pilot who safely landed his A-320 aircraft last week on the Hudson River in New York after a double bird strike crippled the plane's two engines.

Certainly you don't want Mays or Hogan flying an aircraft human beings are on.

And you don't want Captain Sully running the largest radio group in the world even if it is headed for a crash landing.

Or do you?

Yesterday when Clear Channel eliminated 9% of its work force across all its businesses but&hellip

Read More  FREE SAMPLES