Radio Is the New Macy’s

Turnabout is fair play.

Consolidators have screwed employees out of their jobs.

Now, advertisers are screwing radio stations out of previously agreed upon rates.

What do you expect when there is only one rep firm for the entire radio business?

And that rep firm is owned by Clear Channel, the largest radio group.

And Clear Channel is owned by a group of clueless private equity companies named Lee & Bain.

What you get is radio advertising anarchy.

And that's what is happening -- chaos, disorder. Perhaps you've seen or heard.

GEICO, one of the largest radio advertisers, negotiates its&hellip

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Seven Ways To Get Your Next Media Job

A few weeks back I referred to a strategy that I used to teach my students at USC when they had their first big job interview in the media business.

It's a little different than conventional wisdom but the approach has an almost 100% track record for getting people hired when used as outlined below.

When I first mentioned it, many of you asked me to explain more.

So let's take time out from the 1,850 Clear Channel firings just last week and the never-ending Citadel dismissals and think about your future.

As many of you know I believe the radio and record industries have seen its better days. The future is new&hellip

Read More  FREE SAMPLES

Seven Ways To Get Your Next Media Job

A few weeks back I referred to a strategy that I used to teach my students at USC when they had their first big job interview in the media business.

It's a little different than conventional wisdom but the approach has an almost 100% track record for getting people hired when used as outlined below.

When I first mentioned it, many of you asked me to explain more.

So let's take time out from the 1,850 Clear Channel firings just last week and the never-ending Citadel dismissals and think about your future.

As many of you know I believe the radio and record industries have seen its better days. The future is new&hellip

Read More  FREE SAMPLES

Marky Mark’s Clear Channel Pay Cut

There's a new Marky Mark and the Funky Bunch -- it's not Mark Wahlberg.

It's Mark Mays and the private equity firm of Lee Capital Partners and Bain Media.

Forget the Obama inauguration. Closing Gitmo pales in comparison. By now you've heard the real "breaking news".

Marky Mark is taking a bullet for his employees -- a 40% pay cut.

Isn't that impressive?

Even his brother, Randall, is going along with it. Founding Father Lowry Mays' best work -- Randy and Mark -- are voluntarily giving up (and I'm tearing up right now) $875,000 and $895,000 respectively.

For one year.

Then, they go back to&hellip

Read More  FREE SAMPLES

Marky Mark’s Clear Channel Pay Cut

There's a new Marky Mark and the Funky Bunch -- it's not Mark Wahlberg.

It's Mark Mays and the private equity firm of Lee Capital Partners and Bain Media.

Forget the Obama inauguration. Closing Gitmo pales in comparison. By now you've heard the real "breaking news".

Marky Mark is taking a bullet for his employees -- a 40% pay cut.

Isn't that impressive?

Even his brother, Randall, is going along with it. Founding Father Lowry Mays' best work -- Randy and Mark -- are voluntarily giving up (and I'm tearing up right now) $875,000 and $895,000 respectively.

For one year.

Then, they go back to&hellip

Read More  FREE SAMPLES