YouTube Overpriced At $1.5 Billion

The New York Post is reporting the price tag for YouTube is around $1.5 billion. Several media giants including News Corp, the owner of MySpace are reported to be interested, but not at that inflated number. YouTube is arguably the hottest toy of Gen Y right now. Even with the short life span of Internet start up companies these days the growth of YouTube seems assured through the 2008 presidential elections. Catching politicians looking stupid in an on-demand format should keep the interest growing until the polls close. Beyond&hellip

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Goodbye Facebook!

The sell off is coming with news that Yahoo is in serious discussions to purchase Facebook for an estimated $1 billion. The Wall Street Journal reports that Viacom and Microsoft were also interested in this student social network. You can't blame founder Mark Zuckerberg for taking the money, but you have to wonder if this doesn't spell the end to the Facebook fickle college students love. Some of my USC students say when Facebook takes on the qualities of MySpace, they're over it. News Corp purchased MySpace for $650 million and is in the process of monetizing it "big business" style. Facebook could become a corporate wanna be for&hellip

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Warner Catches the YouTube Virus

Warner Records was not acting like a record label when it inked a shrewd deal with the wildly popular YouTube today. Warner was looking more like a viral marketer. Unlike Universal which is getting ready to sue YouTube unless it cracks down on copyright infringement, Warner is making love. YouTube comes up with a royalty-tracking system that will detect when YouTube videos are using copyrighted material. Warner can then review the videos and decide whether to let them play or reject them. Warner overcomes its copyright problem. Gets to monetize its videos through advertising. Even YouTube gets to make money that it sorely needs.&hellip

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Free Satellite Radio Subscriptions For Everyone in College

My friend Lee Abrams barely leaves campus and I am spending his money. XM's Chief Creative Officer was the featured guest at USC Thornton School's debut of its "Hot Topics" program today. Abrams was warmly received as he explained the mission of XM's version of satellite radio. What was somewhat surprising was the curiosity on the part of students. It's almost as if they had either not considered satellite radio as an option for them or let price discourage them from getting it. Cost was a factor -- the fact that it costs anything at all. Still, from the wide ranging discussion that ensued Gen Y could be an eventual market for&hellip

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What If Apple Got Into The Record Business

It would make love not war with its customers like Apple does in everything else. And it would need a name other than Apple Records (in deference to the former Beatles' label). That aside, Steven Jobs would either not join the RIAA or the RIAA would wish he had never joined. Music would be more democratic. The community of music lovers Apple would court probably would decide which songs became "Tasmanian Go-rillas" (to borrow a phrase the FMQB music tipsheet publisher Kal Rudman used to use to describe a hit record). Hits would be determined by a different hierarchy -- perhaps like YouTube video clips are. Apple would be less&hellip

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