Warner Catches the YouTube Virus

Warner Records was not acting like a record label when it inked a shrewd deal with the wildly popular YouTube today. Warner was looking more like a viral marketer. Unlike Universal which is getting ready to sue YouTube unless it cracks down on copyright infringement, Warner is making love. YouTube comes up with a royalty-tracking system that will detect when YouTube videos are using copyrighted material. Warner can then review the videos and decide whether to let them play or reject them. Warner overcomes its copyright problem. Gets to monetize its videos through advertising. Even YouTube gets to make money that it sorely needs.&hellip

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Free Satellite Radio Subscriptions For Everyone in College

My friend Lee Abrams barely leaves campus and I am spending his money. XM's Chief Creative Officer was the featured guest at USC Thornton School's debut of its "Hot Topics" program today. Abrams was warmly received as he explained the mission of XM's version of satellite radio. What was somewhat surprising was the curiosity on the part of students. It's almost as if they had either not considered satellite radio as an option for them or let price discourage them from getting it. Cost was a factor -- the fact that it costs anything at all. Still, from the wide ranging discussion that ensued Gen Y could be an eventual market for&hellip

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What If Apple Got Into The Record Business

It would make love not war with its customers like Apple does in everything else. And it would need a name other than Apple Records (in deference to the former Beatles' label). That aside, Steven Jobs would either not join the RIAA or the RIAA would wish he had never joined. Music would be more democratic. The community of music lovers Apple would court probably would decide which songs became "Tasmanian Go-rillas" (to borrow a phrase the FMQB music tipsheet publisher Kal Rudman used to use to describe a hit record). Hits would be determined by a different hierarchy -- perhaps like YouTube video clips are. Apple would be less&hellip

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Fidelity Not Hurting Ipod

The lack of CD quality sound has not hurt Apple in its five years of dominating the mobile music device market. Of course there are a minority of audiophiles who complain, but not enough have resisted the many incarnations of the ubiquitous iPod. When Apple's iTV gets up and running -- probably in the first months of 2007 -- Apple will be defying high definition, digital quality and all the things the industry thinks consumers hold sacred. Apple is wagering that convenience will trump fidelity. And they are probably right. Making a consumers music, movies and video portable and giving them a chance to play it seamlessly on a large&hellip

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Zune-y Tunes

The new Microsoft/Toshiba competitor to Apple's iPod and iTunes -- Zune -- is betting a lot on this simple concept: users will be able to wirelessly send other Zune owners any song. The recipients can listen to the song for up to three plays within three days. Then, the recipients must buy the song if they want to hear it again. Microsoft and the record labels see this concept as wireless "street teams" and it looks good on paper. It's tough enough to have to compete with iPod in design, functionality and now in concept. The question is -- will it fly with mobile music device users given that they will be able to share their music&hellip

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Another Big Radio Mistake: The Big Stay Bigger And Sell The Smaller

It seems pressure from Wall Street is making some of the big radio companies think about selling more radio properties. CBS Radio is in the process of selling off its smaller, less essential markets and stands to raise a lot of cash and no doubt please their real bosses -- Wall Street investors.

Now analysts are reportedly suggesting to the largest radio company, Clear Channel, that it might want to think about selling off some of its smaller markets. You know, clean up the balance sheet. Mind you, these are the same Wall Street types who helped finance radio consolidation. Once created, many of the resulting companies found&hellip

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Get The Feeling FaceBook and MySpace Don’t Get It?

Facebook is still eating humble pie after a privacy meltdown of epic proportions last week -- one that saw and uprising of angry users. The apology. The humility. Yet all Facebook did was give members a little more control, but their changes are potentially still out there as unpopular as they are. Now, Facebook has "MySpace envy". Wants to expand the community. Of course, it's not going to make the mistake of letting all those new regional members mixed in with its college community -- at least not yet.

And MySpace feels like it is becoming more of a portal than a social network. The next generation can be very forgiving&hellip

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