Inside Music MediaJerry Del Colliano

Music radio is based on the assumption that if you play the right song, you’ve got the listener until the next song (or commercials) play.

But new research shows that listeners don’t even listen to the entire song in the age of Spotify and Pandora.

This is a game changer. 

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. The little-known startling statistics about how restless listeners are becoming when enjoying music.
2. How many listeners don’t even listen to a song all the way through.
3. The cause of song skipping.
4. Disrupt the trend with this cure for radio song skipping.
5. How to reprogram a music radio station to reduce or end song skipping.

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